Crafting with heart. Every idea grows with collaboration and care.
As a visual communicator and photographer, my Indonesian heritage deeply shapes my creative perspective. Rooted in the values of empathy and collectivism, I approach every project with the aim of crafting timeless, impactful designs that truly resonate. Collaborating closely with brands, I help bring their visions to life with intention and authenticity.
Currently, I lead visual design initiatives for AWS documentation, fostering cross-organizational partnerships to elevate the way information is presented. My work focuses on enhancing visual quality, consistency, and clarity to ensure users can effortlessly navigate and understand the innovative solutions AWS offers.
Beyond work, my passion for visuals extends into my personal life. Whether exploring the vibrant streets of San Francisco or chasing golden-hour light, I’m often accompanied by my trusty 5D Mark IV and 24-70mm lens, capturing the city's unique beauty one frame at a time.